Why product rather than marketing will be the key US battleground
While operators continue to spend vast sums on marketing at the cost of profit, the time will come when they will be judged on the quality of their sportsbook rather than the frequency of their price boosts, writes James Letchford, Director of Pre-Sales Solutions at...
Calidad y diferenciación, líneas maestras en la expansión de Kambi
Calidad y diferenciación, líneas maestras en la expansión de Kambi El proveedor de tecnología para apuestas deportivas Kambi sigue apuntalando su posición de privilegio en los distintos mercados en los opera. Con la calidad de su producto y su oferta de dotar a sus...
New York mobile betting has the potential to become a huge market
Cause to celebrate New York has sat in the crosshairs of mobile sports betting operators for a long time. Until the beginning of 2021, the state stood its ground against the expanding influence of online betting, but former governor Andrew Cuomo opened the door this...